Membership Ignition 2018

MEMBERSHIP IGNITION

STEP-BY-STEP VIDEO TRAINING TO BUILD YOUR OWN MEMBERSHIP BUSINESS

Expert Training With No Technical Knowledge Needed

"I have to tell you. This is the BEST, most amazing freakin’ course I’ve ever seen on how to do this. I’ve been struggling with this for months and you explain it so well and make it look so easy it’s unbelievable. Thank you. Standing ovation for sure!"
- R. Santarossa

It's time to stop HOARDING that PLR content on your computer and finally MONETIZE IT with your very own membership e-commerce site

Your PLR membership provides you with access to incredible content, but selling e-books through one-off sales can lead to unpredictable income. Building a membership site that you have full control over, complete with e-commerce functionality and a shopping cart, will allow you not only to sell single purchase products, but also gives you the ability to have members join on a recurring monthly basis to access your products and content.

If you ever considered building your own membership site, now is the best time to start one! This is the perfect course for you to explore the WooCommerce e-commerce system, membership and subscriptions plugins, and get a full understanding of their functionality.

Comprehensive Step-By-Step Training From Start To Finish

Shortcut the complicated stuff. Avoid costly mistakes and stress!

This master class training will take you through the process of setting up a membership site using WordPress and WooCommerce. We'll be using a mixture of free and paid plugins that will set you up with a solid foundation that is flexible, customizable, and robust with industry-standard e-commerce functionality.

The training includes over 7 hours of quality video content, including over the shoulder style videos that allow you to see me doing the actions – not just talk about them. I also include checklists and code snippets for WooCommerce customizations that we go through to make your site's checkout purchase experience streamlined for a membership product.

If you're completely new to website setup, I got your back. In the Platforms module there is a lesson where I walk you through all of the base setup steps so nothing is left to guessing. From choosing a site name, finding hosting, and setting up WordPress. However, the focus of this training is on membership setup. There are a lot of features in WordPress and plenty of training out there on how to use it, so I only touch on the basics and don't go too in-depth into WordPress core features training. If you are brand new to WordPress... I am excited for you! You're going to be amazed at what you can build with it and how easy it is to use.

Other services are also covered in this training. I'll be showing you how to host files with Amazon AWS (S3), as well as accept credit card payments with both PayPal and Stripe, various tools for content syndication, setting up social media and advertising on Facebook.

Who is this master class for?

Individuals with a library of PLR content that is waiting to be monetized but not sure how to set up a site to do so
PLR content owners wanting to create a WordPress membership site, but are not sure how to properly set things up
Individuals or businesses wanting to add value to their websites with a membership layer
Individuals looking for a recurring monthly revenue stream
Individuals looking for ways to syndicate their content to bring in organic traffic
Individuals curious about Facebook Ads and how to use them to market their site content

What are the requirements?

You will need to buy a domain name and WordPress hosting for your membership site (I go through various recommended web hosting options in the training)
PayPal and/or Stripe account (FREE)
Have content to use in your membership site
The willingness to invest the time it takes to build out a membership site (which will be much faster now that you have the shortcut with this video training!)
OPTIONAL: This course can be used with any membership platform for WordPress. However, in Module 03 there is a video showing a full site setup walk-through and I use WooCommerce - which is the system I recommend for e-commerce. We use the WooCommerce Membership Plugin and WooCommerce Subscriptions Plugin in this demo. The plugin files are not included with the course, however I do mention a resource you can use to download these premium plugins for FREE.
OPTIONAL: If you are looking to secure your Amazon S3 files from hotlinking, the WooCommerce Amazon S3 Storage plugin is mentioned in this training. The plugin is not included, but can be purchased separately ($29).

MEET YOUR TRAINING MENTOR

Hi there! I'm Chad.
Thanks for checking out this training program! I am excited to help you in your journey to building your own membership-based business and set up a recurring income stream for yourself.

A bit about me... I am a design and marketing expert with over 15 years of experience in the industry, having worked with hundreds of clients worldwide from small business to fortune 500 brands through my digital marketing firm Fullerton Media Inc. I provide products and training to help aspiring freelancers and entrepreneurs start and grow their own businesses. My training style is honest, "no fluff", and beginner-friendly as I take you through everything step-by-step, while avoiding technical jargon and keeping the training upbeat. This isn't your typical snooze-fest technical training. Building a business, and learning new skills should be fun and exciting! As always, I stand behind my products and services 100% and make myself available for support and any questions you might have throughout the course. I read and respond personally to each and every email from my customers, and offer a satisfaction guarantee to provide a full refund if this training doesn't help you get closer to achieving your goals and help you grow your business. See you in the program!

videos

MODULE 01 - INTRO & FIRST STEPS

The first module walks you through an overview of the course and what you will learn, as well as reviews different types of membership site models you can use.

What is a membership site
Overview of what you'll be building
Why Build A Membership Site And Not Just A Blog?
The Honest Truth
How membership sites work and the underlying technology
Choosing A Profitable Site Niche
Defining Your Target Audience
The 6 Best Membership Models
Types of Membership Delivery Methods
Crafting Your Unique Value Proposition (UVP)
Naming Your Membership Site
WORKSHEET: Your Target Customer

MODULE 02 - YOUR CORE MEMBERSHIP

This comprehensive module covers all of the planning stages to a great membership site.

The important details to think about when planning your membership
How Often To Add Content
“Drip Feeding” Content
Offering Unprotected Content
Building a Relationship
12 Best Practices & Pro Tips
Converting An Existing Site Into a Membership Site
Pricing Strategies & Factors To Consider
Special Promotional Offer Ideas
Adding Different Levels of Membership

MODULE 03 - SITE SETUP & TECH

This module includes multiple videos walking you through how to set up your WordPress site and add a membership layer to your site. It starts with an overview of membership platform options and plugins (including free options). There is also a deep-dive into the advantages of WooCommerce and how to set it up to add an e-commerce store to your site.

Your Site Structure
WordPress: Your Site’s Backbone
Choosing Your Membership Plugin
The Top Membership Plugins
How They Work - Understanding The Layers Of Tech
The User Flow
Web hosting options, comparisons between types of hosting
Cloud file hosting options for hosting e-books and other product files
Video hosting options if you plan to include video training on your site
The easiest way to setup security for your WordPress site to prevent attacks and alert you if your site is hacked
How to install, setup, and use an SEO plugin on your site to ensure your content is SEO optimized
Cloudflare and using a Content Distribution Network system so your site loads super fast
Setting up a FREE SSL certificate so your e-commerce site is secure and protected, with an HTTPS address and green lock in the address bar
An overview of membership platforms including free and paid platforms you can use with WordPress depending on your membership site needs
4 Reasons To Choose WooCommerce
A deep dive into WooCommerce, it's advantages and e-commerce features. This includes over-the-shoulder videos showing how to set up WooCommerce, WooCommerce Memberships, WooCommerce Subscriptions, creating a membership product, streamlining the checkout experience, one-click checkout buttons, custom thank you pages and upsells, e-mail integration.
BONUS: Base Site Setup Checklist

MODULE 04 - PAYMENTS

Time for the most important part... setting up your payment system so you can make money!

An overview of payment systems and their fees
PayPal and it's advantages and disadvantages
Setting up a PayPal account
A introduction to Stripe and how to set up an account
Configuring PayPal and Stripe in WooCommerce
Running test payments

MODULE 05 - CONTENT

A membership site isn't worth anything without quality content to provide your members with value. In this module I share my systems and processes for quickly loading up your site with content and having content publish to your site automatically on a consistent basis.

Formats For Your Site Content
14 Content Ideas
Sourcing Your Content
Repurposing Existing Content
Building Trust With Freebies
Where to find great content
How to schedule content so you can "set it and forget it"
How to build out a content calendar to stay organized
How to SEO optimize your content for search engines, especially if you have free content that can generate organic traffic to your site
Over-the-shoulder Video Showing How To Setup An Example Site With PLR Content
Over-the-shoulder demonstration of how to set up an e-book for sale in WooCommerce
Over-the-shoulder demonstration of how to set up Amazon S3 for secure file delivery
Tools for coming up with great headlines
Tools for finding topics that your members will be craving
Demonstration: Create Your Own eBook PDF Product

MODULE 06 - CUSTOMER SUPPORT

Customer support is critical to any business collecting payments from customers. We'll be looking at various ways to handle customer service and set up a support ticket system so you can easily stay on top of pre-sales questions and support requests from your members.

Keeping Members Happy
Ways to handle customer service requests
How to set up a support ticket system
Demonstration: Setting Up Freshdesk
Demonstration: Setting Up HelpScout
How to set up a chat system on your site for pre-sales questions
How to Prevent Members Leaving

MODULE 07 - MARKETING YOUR MEMBERSHIP

Now we start to get into the more advanced modules. Once you have content on your site, how can you get it out onto social media and other channels so that people find it easily and you can capitalize on organic traffic? We also explore paid and free marketing strategies.

An Important Glossary Of Terms To Know For Advertising
7 Marketing Methods
Creating Your Sales Page
Onboarding New Members
Mistakes To Avoid
How to set up automation tools for content syndication
How to have content automatically post to a Facebook Page
How to have content automatically tweeted to your Twitter account
How to drip feed content to social media at optimal times where it will get the highest reach and best click-thru rate
How to re-post evergreen content automatically weeks or months after it has been posted on your site
Overview of the Facebook Ad platform
How to set up ad campaigns in the Power Editor rather than boosting posts
Tips for maximizing your budget and maximizing your ad spend
BONUS: Facebook Ads Checklist

Instant Streaming Access

You’ll get instant streaming access to all of the videos so you can start watching and learning right away after your purchase.

Video Downloads

All videos in the training can be downloaded to your computer for offline viewing in Full HD (1080p).

Access On Mobile

The video training page can be accessed on your mobile device so you can stream the videos on the go.

Setup Checklist

A checklist with the setup steps is included. Print it out and follow along, making sure no steps are missed.

Code Snippets

Custom code snippets are provided that will help you customize your WooCommerce checkout process to be more streamlined.

Support & Questions

As a customer of Membership Ignition, you can e-mail Chad with any questions you have and he will make sure you get the answers to ensure your success!

Recap Of What You Get

MODULE 01: Introduction & First Steps
MODULE 02: Your Core Membership
MODULE 03: Site Setup & Tech
MODULE 04: Payments
MODULE 05: Content

MODULE 06: Customer Support
MODULE 07: Marketing Your Membership
Facebook Ads Checklist
WooCommerce Code Snippets
Full HD 1080p Video Downloads
Over 7 HOURS of quality video content
All future updates and added training videos
Access to Chad for any questions you have regarding course material - you have support and aren't alone!

Instant access to video streaming of base course, downloads, advanced videos, and bonuses! PLUS: Future access to future content additions.

Get Membership Ignition

Backed By My 100% Satisfaction Personal Guarantee

I am confident that this step-by-step training will help you build your first membership site and set you up for success. If after this training you aren't able to set up a membership website, or you aren't satisfied for any reason, simply contact [email protected] within 30 days of your purchase and I will refund your money. It's that simple.

How quickly do I get access to the training?

Once you complete your payment, you will be brought to a page with instant access to the base training. The videos can be streamed, as well as downloaded in 1080p HD quality. You also get access to download code snippets for WooCommerce, and other downloads. The advanced training upgrade means that you get advanced training modules as they are added. I plan to add them prior to the public launch in January. You will get all the upgrade videos included at no extra cost.
What is included in the package?

You get access to a comprehensive video training course with downloadable video files in 1080p Full HD quality. You will also be able to stream the videos on a private page after you complete your purchase, so you can start watching the videos right away. It is recommended that you download the videos as soon as possible to ensure you have a copy of your product purchase.
Are the WooCommerce plugins included?

No. Unfortunately I am unable to supply you with and support the plugins. The WooCommerce Memberships and WooCommerce Subscriptions plugins need to be purchased separately from this training. It is recommended that you purchase the plugins from the WooCommerce.com website directly so that you get continuous plugin updates and support from the original plugin author.
Should I get this if I don't plan on using WooCommerce?

Absolutely, this training covers a lot of material that is relevant to all types of membership websites, not just WooCommerce. Module 03 does include mention of a variety of well-known membership solutions that are built on top of WordPress, including S2Member and Paid Memberships Pro, both of which are free plugins to set up a basic membership site. The rest of the modules can be applied to just about any membership solution out there that is using WordPress!
Do I need to have PLR content for this to work?

PLR (Private Label Rights) licensed content allows you the re-purpose and use pre-written articles and e-books on your membership site, put your name and brand on the content, and sell access to the content – keeping 100% of the profits. While you could write content yourself for your membership site, having PLR content will help you kick start your site with a lot of content quickly.
What if I don't know how to use WordPress?

WordPress provides many advantages when building a website, including a full content management system, user management, and a whole ecosystem of plugins and add-ons that extend the functionality to give you even more features. A basic understanding of WordPress is expected in order to best utilize this training. However, Module 02 will walk you step-by-step through the process of setting up a WordPress site, and provides links to further free video training resources you can check out to learn more about the features of WordPress.
Is this training newbie-friendly?

I have designed this training to be as step-by-step as possible, assuming you have little to no technical knowledge or background. The style of the videos is over-the-shoulder training, meaning that you get to watch me set things up and complete the steps on my computer screen, and can easily follow along. I try my best to avoid technical lingo, confusing abbreviations, or terminology that non-techie people might not understand.
Do you demonstrate how to build things?

Yes. This training isn’t just theory. I go in detail over-the-shoulder style in some of the videos to show you exactly how things are set up with an example site.
How much work will this take?

Building a successful business is never turnkey, you need to dedicate time and effort in order to make your business a success. If you’re looking for a turn-key, ready-to-go solution that is already built for you, then this training is not for you. This training will make the process of setting things up much faster and easier since I’ll be showing you all the shortcuts and tips that has taken me many years to perfect, but you should expect to spend roughly 7-8 hours to fully complete this training.
Will this training be updated over time as technology changes/evolves?

If there are any updates or new videos added to the training in the future, you will be able to access them via your download page at no additional cost. All future updates are included with your purchase.
Are there any upsells required to get the full value?

There are no upsells in this offer. All the requirements are listed on this sales page. The WooCommerce plugins are only needed if you plan to build a WooCommerce site. There are free plugin alternatives that I’ll be mentioning in the course as well.
Can you work through this course at your own pace?

Yes, absolutely! The course is video-based and not drip-fed. All videos and materials can be downloaded to your computer, so you can go through everything as quickly or slowly as you wish. Take your time, there’s no rush!
How much time is required to go through all of the videos?

There is around 7-8 hours of content in the course, plus worksheets. You also need to set aside at least a few hours to set up a base site and install the membership plugin of your choice. I recommend pacing yourself through the training so you don't get overwhelmed. Take it one day at a time, spending an hour or two each day to make progress on your site. Don't forget to factor in time to work on your membership site content, as well as time for marketing once you're ready to launch.
How long is the material available for?

Since all the material is downloadable to your computer, you can download the files and keep them forever.You’ll have access to the training page for as long as the program is available. I plan to continue upgrading and adding to this master class, so it should remain up for a long time. If I do plan to take down the download page for any reason, I will be sure to e-mail out to the product updates notification list to let you know. I recommend downloading all of the material once you first access the download page, so you have a copy of the material on your computer to keep forever.
If I already have a site, do I need to setup a new site for the membership?

WooCommerce and the other membership plugins I mention are plugins and not themes. They integrate with almost all modern themes out there. So if you already have a WordPress site setup with a theme that you like, most likely you’ll be able to add the membership and e-commerce elements to it once the plugin is activated.
I want a private area on my website for coaching clients, will this training help?

With a membership site, there are a lot of possibilities. You could manually add accounts for your clients and grant them access to a private page or section of your site via the membership system. This is a great idea that was brought up by a buyer of the course, and since I see a lot of coaches buying this course, I plan to make a video that I will add to the training to show exactly how you would set up clients in this scenario.
I'm overwhelmed by how much work there might be, should I still buy this?

Setting up a membership site can be daunting. It’s common to be overwhelmed because of how many moving parts there is to set a site up properly. But don’t worry! I’ve kept this training as easy to follow as possible, and focus on making it step-by-step. The videos build on each other in chronological order, so you can go through them one by one at your own pace, and follow along.
Can you help me set all of this up?

I have a team via my digital agency who can help you setup and launch your membership site if you're looking to outsource the branding and design process. Reach out to me if you're interested in this and I'll schedule a call with you to discuss your project details and a rough cost estimate.
How can I contact you with a question I have?

If you have a question that isn’t answered here, send me an e-mail at [email protected] and I would be happy to help answer it!

Don't miss out on this incredible training program!

Instant access to video streaming of base course, downloads, advanced videos, and bonuses!
PLUS: Future access to future content additions.